March 2003
People

Different countries, different manager

Emeritus Professor David Hickson looks at how cultural differences in management across the world can affect the workplace, in his new book 'Management Worldwide'.

David, of the School of Management, said: "Businesses today need managers who can operate on a global stage, yet cultural misunderstandings in the workplace can complicate even the simplest tasks. 'Management Worldwide' shows that management differs strikingly from country to country - it must do because cultures differ."

The book, co-written with Derek Pugh, covers the world's main cultural styles. This fully updated and expanded second edition includes special studies of no less than 21 particular countries, including three new ones: Hungary, Indonesia and South Korea.

David said: "It is an invaluable companion for any students who needs to know about different nations and why they are different. For managers abroad, it is a uniquely handy guide to their foreign counterparts. At a popular price in an accessible style, 'Management Worldwide' is unrivalled in its comprehensiveness."

• 'Management Worldwide', published by Penguin, 2002, costs £12.99 and is available from the University's Waterstone's bookshop.

18 March 2003

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