Bradford University School of Management

Triple Crown Accreditation

Knowledge Transfer Networks

Every semester the school invites guest speakers to present on a range of topics. Some of the speakers are alumni, who are happy to return to the school to share their experiences, and others will be experts in a particular field who will provide detailed understanding of a specific area.

All current students on the MBA, MSc and undergraduate degrees are welcome to attend and we also invite alumni and other partners.

As well as being highly informative, these lectures offer a fantastic networking opportunity so we would recommend that you attend as many of these presentations as you can.

Coffee and registration is from 5.30pm for a 6.00pm start. The session is then followed by a networking buffet.

For further information please contact please contact Elaine Dean Business Coordinator, E.Dean1@bradford.ac.uk, 01274, 234329.

Date Time Venue Speaker Topic Book a place
Mon 16 Mar18:00 - 20:00Arthur Francis Lecture Theatre, Sir Titus Salt Building‘Branding and Communications’ - Judith Wright, Managing Director, Wright Angle Marketing Ltd

‘Playing to your Strengths’ - Debbie Palmer, The Brand Coach

‘Branding and communications’ and ‘Playing to your strengths’


Judith will discuss the management and development of your brand is one of the most important considerations a business has to make. Often, though, the reality is that people don’t manage the development of their brand they let it develop organically without charting its course. Similarly when it comes to communicating the brand it is often not done systematically and consistently to give the brand the best exposure. In fact what often happens is a logo is created and people think that this is their brand and don’t give it any further thought. This session will give you valuable insights into understanding brands and how to communicate them to best effect.

Debbie will highlight one person's weakness is another one's strength. How come some people are brilliant at organising, while others couldn't even manage the proverbial brewery event? Why do some people enjoy getting into the detail while others glaze over at the thought of it? Research shows that people and organisations who understand and focus upon their strengths, significantly outperform those who focus mainly on fixing weaknesses. Hear how you can harness your untapped productively and potential, by understanding more about strengths and how they can energise your business.

To complete your booking please supply the following information:
First name
Family name
E-mail address
Status
Business name (if applicable)

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Contact:

Bradford University School of Management
Emm Lane, Bradford BD9 4JL
T: +44 (0)1274 234393
F: +44 (0)1274 234405
E: management@bradford.ac.uk