The Marketing Team

Welcome to the marketing department, made up of an enthusiastic team of professionals whose ambition is to develop and implement marketing strategies that will assist the University to achieve its corporate goals. These strategies and plans relate directly to the key themes of the University's corporate plan, in particular undergraduate, postgraduate and research markets.

However, this ambition cannot be achieved in isolation; we are here to help schools and centres develop their marketing strategies and plans. Enabling them to achieve their business objectives and support their marketing activity.

Advice is readily available from the team, and there are a number of tool kits available on this site that will help with day-to-day marketing activities. 

Liz Hough

My role:

• To work with the postgraduate community to develop & implement targeted marketing strategies and plans, in particular Postgraduate Taught recruitment.
• Central Marketing point of contact for the School of Computing, Informatics and Media (SCIM) and School of Engineering, Design and Technology (EDT) enabling school marketing staff to access appropriate marketing tools.
• Contribute to the ongoing development of marketing tools and systems to enable all University staff to respond to market needs in a coordinated, appropriate and timely manner.
• Promote and protect the brand that the University of Bradford has worked hard to build.

Natasha Jackson

My role:

• To work with RKT to develop & implement targeted marketing strategies, in particular Postgraduate Research recruitment.
• Central Marketing point of contact for the School of Life and School of Health enabling school marketing staff to access appropriate marketing tools.
• Ensure the marketing plans including key messages of SLS & SOH & RKT are communicated across all undergraduate, postgraduate, research marketing plans. 
• Contribute to the ongoing development of marketing tools and systems to enable all University staff to respond to market needs in a coordinated, appropriate and timely manner.
• Promote and protect the brand that the University of Bradford has worked hard to build.

Helen Kennard

My role:

• To develop & implement targeted marketing strategies for undergraduate recruitment.
• Central Marketing point of contact for the School of Lifelong Education and Development and School of Social and International Studies school marketing staff to access appropriate marketing tools.
• Contribute to the ongoing development of marketing tools and systems to enable all University staff to respond to market needs in a coordinated, appropriate and timely manner.
• Promote and protect the brand that the University of Bradford has worked hard to build.

Fiona Duthoit

My role:

• Central marketing point for all non-School generic and recruitment on-line and printed publication requirements.
• To organise and manage photo shoots for all recruitment material.
• To source and manage sustainable promotional items.
• Contribute to the ongoing development of marketing tools and systems to enable all University staff to respond to market needs in a coordinated, appropriate and timely manner.
• Promote and protect the brand that the University of Bradford has worked hard to build.