Mr Mark Garratt
Director of External Affairs
Mark has spent over 30 years in Marketing, CRM and Business Development in a variety of high-profile private and public sector organisations worldwide.
In his early years he was Marketing Director for Principality Building Society in Wales and Head of Customer Management for Royal & Sun Alliance (responsible for leading Customer Management for the launch of MORETH>N), before running his own CRM consultancy, helping over 30 companies worldwide to develop effective customer management practices and training programmes.
He was instrumental in setting up Confused.com, before taking up a senior interim management career with organisations such as Open University, Royal Bank of Scotland Plc, Yell Group Plc, British Airways and Barnardos.
Latterly he has been Director of Marketing, Communications and Student Recruitment for City University London and the University of West London, where he was responsible for developing and leading the marketing and communications as well as UK and International recruitment strategies for both institutions. He was appointed as Director of External Affairs, as a member of the Executive Board at the University of Bradford, in June 2013.
Roles and responsibilities:
Mark is responsible for Marketing and Communications as well as Student Recruitment, locally, nationally and internationally. He is also responsible for the University’s Student Admissions and Alumni, Development and External Partner Engagement. He manages the Dubai Campus and the Office in Beijing. All these operations form part of the Directorate of External Affairs.
Register of interests:
- Co-opted Member of the Commercialisation Division, Leeds City College
- Board Member City of Bradford UNESCO City of Film
- Member of Advisory Board, Bradford Literature Festival
- HEIST Awards Judge (Higher Education sector marketing and communications annual awards)
- Member of the Marketing Society
- Email: firstname.lastname@example.org
- Tel: +44 (0) 7545 350361
PA to Mark Garratt
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- Tel: 01274 238218